Pricing and Availability for Local Portals Policy
PURPOSE
To ensure that the property listings accurately reflect pricing and availability on local portals. This policy aims to optimize revenue, enhance guest satisfaction, and maintain consistency across all booking platforms.
SCOPE
This policy applies to all members responsible for managing pricing and availability information for properties listed on local portals, including websites, apps, and other online platforms catering to the local market.
DEFINITIONS
Term | Description |
Pricing | The rates charged for renting properties, including base rates, seasonal rates, and any additional fees or charges. |
Availability | The dates and times when properties are available for booking, including restrictions, such as minimum stay requirements and blackout dates. |
Local Portals | Online platforms specifically targeting the local market, including regional booking websites and apps. |
ROLES AND RESPONSIBILITIES
Responsible | Description |
Listing Admin | Responsible for overseeing the pricing and availability strategy for properties listed on local portals and ensuring compliance with this policy. |
Reservations Agent | Responsible for addressing inquiries related to pricing and availability on local portals. |
Revenue Manager | Responsible for analysing market trends and competitor pricing to inform pricing decisions. Responsible for updating pricing and availability information on local portals in a timely and accurate manner. |
POLICY
- Pricing Updates: Update pricing information on local portals in accordance with the pricing strategy, ensuring accuracy and consistency across platforms.
- Availability Management: Manage availability calendars for properties listed on local portals, ensuring they accurately reflect property availability and any restrictions.
- Promotions and Discounts: Implement promotional offers, discounts, and special deals on local portals as part of the pricing strategy, in coordination with marketing teams.
- Monitoring and Adjustments: Continuously monitor pricing and availability on local portals, making adjustments as needed to optimize revenue and occupancy rates.
POLICY REVIEW:
This policy is subject to periodic review and revision to ensure it remains current and effective in protecting the integrity of Deluxe Holiday Homes properties.