Listing Creation and Approval Policy
PURPOSE
To establish guidelines and procedures for the creation and approval of property listings. This policy aims to ensure consistency, accuracy, and quality in all property listings, thereby enhancing customer satisfaction and maximizing the effectiveness of our marketing efforts.
SCOPE
This policy applies specifically to the Listing Department and encompasses all activities related to the creation, editing, and approval of property listings across various online platforms, including but not limited to websites, booking platforms, and online marketplaces.
DEFINITIONS
Term | Description |
Listing Creation | The process of creating a new property listing or updating an existing one on various online platforms. |
Approval | The process of reviewing and verifying a property listing to ensure it meets the standards outlined in this policy before publishing it online. |
Consistency | Ensuring that all property listings adhere to the same format, style, and quality standards across different platforms. |
ROLES AND RESPONSIBILITIES
Responsible | Description |
Listing Admin | Responsible for inputting listing details accurately into online platforms. |
Photography and Videography Team | Responsible for capturing high-quality visual content that accurately represents the properties. |
Content Writers | Responsible for drafting accurate and compelling descriptions of properties and amenities. |
Listing Supervisor | Responsible for overseeing the listing creation and approval process, assigning tasks to team members, and ensuring compliance with this policy. |
POLICY
- Information Gathering: Obtain accurate and up-to-date information about each property, including its features, amenities, location, and availability.
- Content Creation: Draft clear, concise, and engaging descriptions of properties and amenities, ensuring all information provided is accurate and free from exaggeration.
- Visual Content Creation: Capture high-quality photographs and videos of properties that accurately represent their appearance and features.
- Listing Creation: Input listing details accurately into online platforms, following the standardized format and style guidelines.
- Quality Assurance: The Team conducts a thorough review of the listing to ensure it meets the standards outlined in this policy. They verify the accuracy of information, assess the quality of content, and provide feedback for improvement if necessary.
- Approval or Revision: If the listing meets the required standards, it is approved for publication. If revisions are needed, the listing is returned to the relevant team members for corrections.
- Publishing The Property Listing: Once approved, the listing is published on the designated online platforms.
POLICY REVIEW:
This policy is subject to periodic review and revision to ensure it remains current and effective in protecting the integrity of Deluxe Holiday Homes properties.